Brothers Fredrik and Pontus own a family company. Fredrik is the manager of the old school and Pontus is a professor of psychology, which theorizes that men is more intelligent than women. Astrid, a young woman, opposes these theories and Pontus decides to hires her, which Fredrik doesn't like. Astrid gets installed as in charge of advertising, and soon she begins her modernizations.
Irma Christenson
Sigurd Wallén
Georg Rydeberg
Ernst Eklund
Hilda Borgström
