A documentary about the complex character of Moshe Badash, the man who brought industrial salads to Israel and founded the "Picanti" retail chain, all the while fighting the elites, food monopolies, and the Israeli IRS. Was he a righteous fighter or an opportunist?
Moshe Badash
Ben-Zion Citrin
Uri Ginosar
Zeev Tene
Zvi Fischbach
